Google Analytics

Moving away from Google Analytics: what GA4 changed, which metrics do not translate directly, how to migrate historical reporting expectations, and what a privacy-first replacement gives you in return.

3 guides on google analytics.

All 51 Architecture 25 Metrics 13 DuckDB 9 Performance 9 Privacy 9 SQL 7 Comparison 5 Data Modeling 5 Self-Hosting 4 Google Analytics 3 Security 3 AI 2 MCP 2 A/B Testing 1 API 1 Caching 1 Integrations 1 SEO 1

The Best Open-Source Analytics Tools Compared (2026)

An honest side-by-side comparison of Matomo, Plausible, Umami, PostHog, and InsightsTrack — features, storage engines, operational cost, and which to pick for which job.

Aug 28, 202610 min readRead

How to Migrate from Google Analytics to Self-Hosted Analytics

A practical, step-by-step guide to migrating off Google Analytics 4 to a self-hosted, privacy-first alternative — without losing tracking or breaking your site.

Jun 28, 20265 min readRead

The Best Open-Source Google Analytics Alternative (Self-Hosted & Free)

Looking for an open-source, self-hosted alternative to Google Analytics? Here is how InsightsTrack gives you cookieless, privacy-first web analytics you fully own — free forever.

Jun 20, 20265 min readRead